Social Media

Snap! WhatsApp’s latest tools look familiar…

WhatsApp has become the latest in a list of Facebook-owned services to incorporate Snapchat tools into their offering. Hot off the heels of the introduction of Instagram Stories and the recent updates Facebook has made to its camera feed, WhatsApp now allows users to add text, drawings and emojis to photos and videos. Interestingly, these…

Read more

Chatbots – What You Need To Know

Chatbot – a service powered by rules and sometimes artificial intelligence, that you interact with via a chat interface. By allowing brands to communicate with users through messaging apps like Facebook Messenger and Slack, chatbots or virtual robots are transforming the way that companies communicate with their customers. From programmed chatbots that can respond to…

Read more
ContentSEOSocial Media

BrightonSEO Debrief – Our Highlights

BrightonSEO is the highlight of our social calendar at addmustard, and this year did not disappoint. From keywords to content, we’re all clued up and ready to take on another year as Brighton’s expert digital marketing agency. Held in the conveniently located Brighton Centre, this year the conference played host to a number of fascinating…

Read more
Social Media

Instagram Launches ‘Business Profiles’ in Europe

Facebook-owned social media platform, Instagram, has just announced a European roll-out of a brand new suite of free tools for businesses. This includes the arrival of ‘Business Profiles’, which allows companies to include a ‘Contact’ button within their profile. The addition should not only quickly signal to users that the profile belongs to a business,…

Read more