Sometimes we all need a wakeup call, so here are 9 reasons your content is boring, with solutions to boot. Otherwise, we’re hardly being helpful now, are we? 1. You don’t care about your topic. If a topic bores you, it’s going to bore your audience. They’re able to pick up on things like…
You’d think people have better things to do than harass their competitors all day, but never underestimate a persistent troll. You may be asking yourself, is negative SEO even a reality? Do people really spend all day chasing links and spamming competitors in order to damage a competitor’s position on Google? Unfortunately, yes. There are…
Marketing buzzwords are thrown around the office everyday, none more so than the acronym. An acronym is an abbreviation of a phrase, shorted into one word using the initial letters from each word of the phrase. While these might streamline emails and save us milliseconds per sentence, when we take a step back, the quantity…
The logo – a crucial element of a business that defines your brand with a single, clear illustration. The logic of a logo isn’t just one of aesthetic; it sends a message, tells a story as the business grows, and builds brand awareness as people get to know and recognise the brand over the years.…
The world’s number one online fashion retailer, ASOS, and high street-turned-etailer Urban Outfitters both dominate the digital landscape when it comes to NewGen clothing. Selling hundreds of thousands of products via their online stores and delivering across the globe, an efficient and user-friendly web interface is not just important but fundamental to their success. In…
With the rise and rise of social media we’re seeing more companies investing efforts into creating ridiculous yet somewhat believable pranks for April Fools’ Day. Our modern day obsession with technology has allowed big brands to take advantage of this day, with some leading to disastrous consequences: we’re looking at your ‘mic-drop’ prank Google! Here’s…
Cannibalisation and new-comers take the SEO Battleground stage this week… Winners www.dictonary.com Dictionary.com refuses to budge! The site returns as this week’s champion in our SEO Battleground once again, continuing to reap the benefits of fixing its previous duplicate content and technical issues on site. www.worldlingo.com Translation sites aren’t strangers to our SEO battleground, with…
Dictionary and translation sites take over our SEO Battleground this week, while old losers become winners… Winners: www.dictionary.com The go-to site for all your definition needs continues to climb up the visibility ladder as it’s crowned this week’s winner for biggest gain. We saw dictionary.com in last week’s battleground as a winner, despite evidence suggesting…
This weeks battleground features a battle of gains and loses between piracy sites as well as other contenders… Winners www.weather.com Weather.com has featured on our list on more than one occasion as both a winner and a loser and this week the site wins for biggest gain. The site suffered significant loss on visibility in…
Winners It’s a battle of keyword terms and domain conflict this week, see who comes out on top…. Tripadvisor.com The trip review giant reappears in our battleground this week with its American site showing a steep visibility increase on Google’s UK search results. Running spot checks on the terms that the .com domain was ranking…
