Welcome to ‘What Happened in Search’. Packed full of the week’s search marketing news each Friday, this week Pinterest launches ‘buyable’ pins, Android dominates stateside and Yahoo! tests Google results. KEEP YOUR ENEMIES CLOSE In a blow to Bing, Yahoo! has confirmed that it is testing the use of Google’s search results. As part of Yahoo…
Welcome to ‘What Happened in Search’. Packed full of the week’s digital search news each Friday, this week’s topics are confirmation of the EU’s charges against Google, Facebook CTR report for Q1 and the Yahoo-Bing deal. BREAKING: EU CONFIRMS GOOGLE CHARGES The European Union has accused Google of illegally abusing its dominant position in online search.…
Welcome to ‘What Happened in Search’. Packed full of the week’s digital search news each Friday, our Easter issue edition features mobile conversions, Google’s EU charges and Twitter promotions. MOBILE CONVERSIONS SPIKE Using the same set of email marketers to compare mobile email conversion rates between Q4 2013 and Q4 2014, Yesmail released some eye-opening email-generated revenue…
Welcome to ‘What Happened in Search’. Packed full of the week’s digital search news each Friday, this week’s edition features Apple Watch, video’s impact on sales and Brightoll targeting from Yahoo. THE FIRST SMARTWATCH THAT MATTERS? Apple CEO Tim Cook believes the upcoming Apple Watch will be the only smartwatch of significance. The claims were made…
Welcome to ‘What Happened in Search’. Packed full of the week’s digital search news each Friday, this week’s edition features Spring cleaning on Adwords, smartphone market domination and Google’s app ads. YAHOO GAINS SHARE & QUERY VOLUME Announced last November, the Firefox default search deal continues to pay dividends for Yahoo. ComScore’s US search market share report is…
